How Shipsi Transforms Checkout and Delivery Into a Competitive Edge

Retail is a dynamic field. The expectations and spending habits of consumers are constantly evolving, driven by large market players like Amazon. Without a doubt, the most significant area for these expectation shifts can be found in checkout and delivery. Whereas once getting the package to a customer was simply a logistical hurdle, it’s now a decisive moment in the customer experience that impacts their happiness, spending habits and long-term loyalty.

Studies have repeatedly shown that retailers who optimize both checkout and delivery are gaining a distinct advantage, earning not only sales but trust, repeat business, and higher overall value from every transaction.

This is where Shipsi comes in. An innovative tech solution, Shipsi has been rewriting the rules of fulfillment for retailers since 2018 by transforming every checkout and delivery into an opportunity for business growth through improved loyalty, better conversion rates, and bigger basket sizes, and there are real-world examples to back this up.

These benefits have been proven in the real world across multiple businesses and industries.

Mini Dreamers is a kid’s clothing manufacturer that was struggling to compete in an oversaturated market. They were looking for faster deliveries during the holiday season when clients did most of their purchases. They installed Shipsi in five minutes and immediately began to see the impact across their business.

iLevel Lab is a beauty supplier, focused primarily on faux eyelashes and accessories. Through market research, they discovered that their customers were surprisingly time sensitive on their deliveries and installed the Shipsi Shopify App to answer this challenge.

From Abandonment to Advantage: Tackling the Checkout Drop-Off Point

Cart abandonment is a persistent challenge for eCommerce brands. Not just a symptom of price or indecision, studies have shown that it’s more often caused by uncertainty or friction at checkout. According to Baymard research 21% of consumers have abandoned carts because the delivery time was too long. Worse still, McKinsey reports that 90% of customers will abandon their carts if they discover that there are high delivery costs.

By integrating faster, more reliable, and, importantly, more cost-effective delivery options into the checkout experience, retailers eliminate a common point of hesitation and dramatically reduce drop-offs in the final step of the buyer journey.

Impact on Customer Spend

Speed and delivery reliability doesn’t just reduce checkout friction; it encourages customers to buy more. In his 2024 letter to Shareholders, Amazon CEO Andy Jassy explained that as the company improved its delivery speeds, customers completed purchases at a higher rate and shopped more frequently. In short, when shoppers know they can receive their products quickly, they’re more likely to commit to larger purchases.

This can be backed up by iLevel Lab which found a new market with Beauty professionals who needed speedy access to supplies. With the implementation of Shipsi, they saw an enhanced reputation in that field and an increased number of orders. Critically, they also saw an immediate bump in Average Order Value from $64 in April to $83 in May. Not only were their customers ordering more often, but they were also ordering more on each of their deliveries.

“A number of our customers really need same-day delivery and will seemingly pay anything to have it, since it’s crucial for their businesses when they are out of product,”

CTO of iLevel Lab, Ross Greenberg.

Built-In Loyalty: A Checkout That Feels Personal and Predictable

Packed with features customers are looking for, including live tracking of deliveries, Shipsi helps users experience stronger brand affinity, repeat purchases, and higher customer lifetime value, not just because it’s faster, but because it feels trustworthy and tailored​.

The result for Mini Dreamers was an incredible 36x increase in holiday orders year-on-year.

“This was something that none of my competitors were doing. It made it possible for customers to have their shipment right away.”

Mini Dreamers CEO, Melody Nabati

Conclusion: Shipsi is service

The Mini Dreamers and iLevel Lab examples prove that in a competitive landscape, seamless checkout and increased delivery options do more than delight; they differentiate. They transform one-time buyers into loyal advocates, increase the average order value, and significantly reduce cart abandonment. Most importantly, they humanize technology by making it serve people better, faster, and more seamlessly.

For retailers focused on long-term growth, embracing speed moves product, while also moving the customers.